Content Creator

The first thing you should know about Maintain is that we care – about our partners, about the work we do, and about each other. Being a member of our team means joining an environment where you are encouraged to cultivate your passions, be your truest self (and express that however feels right to you), and develop your skills. When you join the Maintain team, you make a commitment to deliver your best work, think outside of the box, share your ideas (seriously, we want to hear them), and become a valued part of our close-knit team.

This role is for someone who’s a skilled writer with an incredible knack for organization and visual curation. Someone who’s adaptable enough to take on a wide range of voices in their writing. Our Content Creator will be a fundamental part of the Maintain team. The person who fills this role will have the opportunity to create brand voices from scratch, leveraging equal parts creativity and strategy to create content blueprints that drive growth.

Candidate Description

Maintain is a lot of exciting, dynamic things. Mostly, we’re fast-moving, forward-thinking, and fun. As a Content Creator, some of the responsibilities of the role include:

  • Understanding clients’ branding guidelines, voices, and objectives
  • Helping to brainstorm and map out content and social media strategies
  • Creating Social Media Content (Including graphics, videos, and photos)
  • Drafting awareness-stage B2C blog posts for an array of clients
  • Coming up with unique and engaging social media posts and captions based on relevant data and trends
  • Engaging on multiple social media platforms with Maintain’s audience as well as the audiences of Maintain’s Clients
  • Developing inbound campaign blueprints alongside the Director of Digital Strategy, which will encompass Google search ads, Google Display ads, and social media ads.
  • Develop data-driven buyer personas for each client every year
  • Develop content strategies for each client, including Maintain, each quarter. These will include anywhere between 8 and 20 blog posts, a premium piece of content, and dedicated landing pages
  • Write SEO copy for all content strategy items (including blogs, landing pages, pillar pages, eBooks, infographics, graphics, video scripts, and more)
  • Manage any copywriting interns who come on board to assist with copywriting
  • Assist with writing client-facing emails and other communications as needed
  • Assist with sitemap development as needed

Position Requirements

Our list of requirements begins and ends with the one quality that no amount of practice or experience can replace: passion. We want people who love what they do and who are ceaselessly committed to doing it better every day. That being said, the following might help to set you apart

  • Bachelor’s Degree (or equivalent experience) in Communications, Marketing, English, or Business Management
  • Experience in writing for SEO
  • Proficiency in Google Suite (Gmail, Drive, Meets, etc.)
  • Unlimited access to a phone and computer that can be used for work
  • A portfolio of social media management for clients in different industries
  • A writing portfolio containing pieces on a variety of topics
  • Experience in Adobe Suite and willingness to learn more
  • Located in the Tampa Bay area

Not Required, But a Bonus

  • Experience in copywriting/editing
  • Experience working in a marketing agency environment
  • Content Marketing certifications (Hubspot, Hootsuite, or similar)
  • Inbound marketing experience, especially at the strategy development level
  • Experience working with Social Media Planning Software (Hopper, Hootsuite, or similar)


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